Bugaboo

Bugaboo is the original premium baby-stroller brand.

In the summer of 2019, Bugaboo asked us to redesign and redevelop their global shop on Salesforce Commece Cloud. The deadline for the first 23 countries was only 4 months later.

Despite the tight deadline, we managed to including several custom components to complement their users unique buyer journey. 

Agency   Dept
Design strategy   Franklin Schamhart
Art direction
   Tiago Nascimento
Visual Design   Astrid van Marion
Interaction Design   Niomi Consten
Motion   Leon van Zijl

Awards
1x Webby
1x Lovie
1x Spin

Bugaboo_1

The first release of the shop would covered 23 countries, inlcuding Russia and Japan.

The first release of the shop would covered 23 countries, inlcuding Russia and Japan.

The first release of the shop would covered 23 countries, inlcuding Russia and Japan.

The first release of the shop would covered 23 countries, inlcuding Russia and Japan.

The first release of the shop would covered 23 countries, inlcuding Russia and Japan.

Bugaboo_2

We've also included a basic configurator in the first releass that let's users customize all strollers to their liking.

We've also included a basic configurator in the first releass that let's users customize all strollers to their liking.

We've also included a basic configurator in the first releass that let's users customize all strollers to their liking.

We've also included a basic configurator in the first releass that let's users customize all strollers to their liking.

We've also included a basic configurator in the first releass that let's users customize all strollers to their liking.

Bugaboo_3

Despite the deadline, we've created a lot of custom components and a simplified checkout.

Despite the deadline, we've created a lot of custom components and a simplified checkout.

Despite the deadline, we've created a lot of custom components and a simplified checkout.

Despite the deadline, we've created a lot of custom components and a simplified checkout.

Despite the deadline, we've created a lot of custom components and a simplified checkout.

© Copyright 2021

© Copyright 2020

© Copyright 2020