Van Gogh Museum

Van Gogh Museum

Van Gogh Museum

Vincent van Gogh is one of Holland's most legendary painters. The Van Gogh Museum in Amsterdam owns the largest collection of his work and his letters. We where honored to be granted the opportunity to design their new website.

The design of the website consists of a very simple visual language that builds upon the identity Studio Dumbar made two years ago.

We've used a square grid (normally used for print), simple iconography, a set of lines and just one font to create a layout system that allowed for a great variety of page designs. The background colors follow the carefully selected palette by Studio Dumbar in order to lift out certain accents in the work.

Vincent van Gogh is one of Holland's most legendary painters. The Van Gogh Museum in Amsterdam owns the largest collection of his work and his letters. We where honored to be granted the opportunity to design their new website.

The design of the website consists of a very simple visual language that builds upon the identity Studio Dumbar made two years ago.

We've used a square grid (normally used for print), simple iconography, a set of lines and just one font to create a layout system that allowed for a great variety of page designs. The background colors follow the carefully selected palette by Studio Dumbar in order to lift out certain accents in the work.

Vincent van Gogh is one of Holland's most legendary painters. The Van Gogh Museum in Amsterdam owns the largest collection of his work and his letters. We where honored to be granted the opportunity to design their new website.

The design of the website consists of a very simple visual language that builds upon the identity Studio Dumbar made two years ago.

We've used a square grid (normally used for print), simple iconography, a set of lines and just one font to create a layout system that allowed for a great variety of page designs. The background colors follow the carefully selected palette by Studio Dumbar in order to lift out certain accents in the work.

Vincent van Gogh is one of Holland's most legendary painters. The Van Gogh Museum in Amsterdam owns the largest collection of his work and his letters. We where honored to be granted the opportunity to design their new website.

The design of the website consists of a very simple visual language that builds upon the identity Studio Dumbar made two years ago.

We've used a square grid (normally used for print), simple iconography, a set of lines and just one font to create a layout system that allowed for a great variety of page designs. The background colors follow the carefully selected palette by Studio Dumbar in order to lift out certain accents in the work.

Agency   Dept
Creative Direction   Tobias van Veen
Interaction Design   Franklin Schamhart
Art Direction   Astrid van Marion
Visual Design   Marten Kuipers
Development   Q42

Agency   Dept
Creative Direction   Tobias van Veen
Interaction Design   Franklin Schamhart
Art Direction   Astrid van Marion
Visual Design   Marten Kuipers
Development   Q42

Agency   Dept
Creative Direction   Tobias van Veen
Interaction Design   Franklin Schamhart
Art Direction   Astrid van Marion
Visual Design
   Marten Kuipers
Development   Q42

VGM1

The design direction focussed on providing varied layouts with minimal assets in which the work could be the hero.

The design direction focussed on providing varied layouts with minimal assets in which the work could be the hero.

The design direction focussed on providing varied layouts with minimal assets in which the work could be the hero.

VGM2

We've optimized for mobile performance and WCAG AA accessibility witouth any compromises on design.

We've optimized for mobile performance and WCAG AA accessibility witouth any compromises on design.

We've optimized for mobile performance and WCAG AA accessibility witouth any compromises on design.

VGM3

Each asset was carefully crafted in order to create a balanced and minimalistic design system.

Each asset was carefully crafted in order to create a balanced and minimalistic design system.

Each asset was carefully crafted in order to create a balanced and minimalistic design system.

© Copyright 2020

© Copyright 2020

© Copyright 2020